For over 30 years, we've leveraged The Optimal Performance Formula© to help business leaders and professional athletes unleash their maximum potential. STAY RELEVANT!
With nearly 25 years of professional adventure across five continents, David holds an MBA from ESIC Business School and the School of Industrial Organization. He’s a wizard in Business Strategy, Marketing, Customer Experience, Operations, and Innovation. He’s worked with industry giants like Coca Cola, Grupo Bimbo, Lenovo, Grupo Santander, and Cellnex, designing top-notch customer experiences and integrated digital marketing strategies.As former CSO & COO and Partner at Findasense, he spearheaded the internationalisation and expansion in LATAM and EMEA from 2013 to 2022, leading teams of up to 250 people and managing budgets over $10 million. He’s bagged numerous awards in Marketing and Customer Experience, including Effies and WINA.In the entrepreneurial realm, David co-founded Yhood (2021) and Clozzies (2022), tech startups focused on e-commerce, marketplaces, and NFTs. He loves working with cheerful, success-driven folks. His core values: transparency, empathy, and an unyielding drive to grow.
